Bojan,
Not a single one of holds shares in Hasselblad.
But when your interest in their product that-produces-what-you-want is linked to them still producing it, you too are concerned about its profitability.
If they hadn't made sure they could stil produce the thing that-produces-what-you-want and make money, the thing that-produces-what-you-want would have disappeared years ago already, and you would have not taken enough of an interest to join in the discussion about the companies policies and future.
The sentiment is widespread: "if they stop making the type of camera i have and use, i don't like them anymore!".
Yet all the while, we do have and use those cameras, and really do not plan to spend money getting a new one, fresh from the factory.
And that is what is deciding the future of the thingies.
What would really hurt us is if they would stop servicing the equipment, stop the supply of spare parts.
And - to a lesser degree - if they (and other producers) would stop building digital backs that can be used on these 'old' cameras.
But our main concern, of course, is to get a good (sensor size!) digital back we can all afford.
Marc,
F&H's marketing director told how the Hy6 started life, still at Rollei, as a 6x4.5 cm camera.
Must be (would be bad marketing to tell us) in answer to both the lack of success of the AF 6008, and the success of the H1 (which in turn was conceived in answer to the success of other 6x4.5 cm cameras).
But it would appear that it was made to be used with a rotating back (Rollei's answer to the vertical orientation problem - the concept 'borrowed' from Mamiya, of course).
So a 6x6 cm square 'sensor' (in silicon or on acetate) should not be a problem.